Dr. Ernie Ward and Beckie Mossor, MPA, RVT, have co-hosted their award-winning weekly veterinary podcast since 2016.

Each week, they “tackle the toughest topics in veterinary medicine,” highlighting controversial issues and trending news, introducing veterinary key opinion leaders and provocateurs, and offering solutions to the myriad challenges facing the veterinary profession.

 

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Twas the Night Before Vetmas: Our Annual Lighthearted Ode to the Veterinary Profession
Twas the Night Before Vetmas: Our Annual Lighthearted Ode to the Veterinary Profession

Welcome to an annual ritual on “The Veterinary Viewfinder,” where we pause from tackling tough topics to celebrate the holidays with humor, creativity, and heart! This week, co-hosts Dr. Ernie Ward and Beckie Mosser, MPA, RVT, share a special tradition: a veterinary-themed rendition of “Twas the Night Before Christmas.”

Beckie’s original poem captures the spirit, dedication, and sacrifices of veterinary professionals while sprinkling in some lighthearted nods to chocolate ingestions, holiday emergencies, and the camaraderie that defines the profession. From vet techs, receptionists, assistants, and managers to oncologists, orthos, and GPs—this poem celebrates everyone in the veterinary community.

Through laughter and real-life reflections, this episode is a love letter to veterinary teams everywhere. It’s a reminder of the magic you create, the lives you save, and the joy you bring to pets and their families, even during the busiest holiday season.

Take a break from the hustle, enjoy some holiday cheer, and know how deeply appreciated you are. Tune in for this lighthearted tribute that will leave you smiling and inspired. Happy Holidays from the Veterinary Viewfinder!

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The Rise of Massive Pet Products Conferences: Where are all the Veterinary Professionals?

SuperZoo 2023 recently wrapped in Las Vegas, Nevada. This year 1,111 vendors were on-site to share their products and offerings to the pet industry. This week we discuss the vital - and often overlooked - importance of including veterinary professionals in creating, developing, and promoting pet care products and how you can stay informed of emerging trends in our profession. There’s a whole lot to discuss!

Hosts Dr. Ernie Ward and Beckie Mossor, RVT, review the rise of massive pet product conferences and why more veterinary professionals should attend and know about them. Our hosts offer practical advice on how to handle a client who asks you about the “next great thing” in pet care and why we should be thankful when they present an unknown product or service (hint: it’s a learning opportunity). Our duo also dishes on why the latest pet food trend is often more important to most clients than learning about your new-fangled X-ray machine or fancy-pants blood analyzer. 

Viewfinders, let us know your thoughts and experiences on keeping up with so much new stuff! Share on Facebook or Instagram pages (@VeterinaryViewfinder) or email veterinaryviewfinder@gmail.com. 

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