How Much Should Veterinary Teams Disclose to Clients?

In this episode of The Veterinary Viewfinder, Dr. Ernie Ward and Beckie Mosser, RVT, tackle an often-overlooked but crucial topic: veterinary transparency. As clinics update treatment protocols, switch vaccine brands, or adjust pricing, the question arises—what do we need to disclose to clients, and when?  

The hosts explore the fine line between essential client communication and overwhelming details. Should clients be notified of a switch in vaccine manufacturers? What about pricing changes? And how do these transparency issues impact client trust and compliance? 

Drawing parallels to human medicine’s informed consent standards, Dr. Ward and Beckie discuss best practices for ensuring clients feel informed without creating unnecessary concerns.  

If you're a veterinarian, technician, or practice manager looking to improve client communication while maintaining efficiency, this episode is packed with actionable insights. Tune in to discover how your clinic can navigate these tough conversations with clarity and confidence!  

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